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July 2025 Product Enhancements

Explore the latest features and performance upgrades.

Quick Jump:

Expanded Unit Sales Metrics

Tree Map Dollars/Volume Toggle

Measure Consistency in C&R on Analysis Dashboards

Weeks vs. Quads Over Time

Volume Rank Comp Added to Spirits

Circana Drug Channel Changes

 

If you have any questions about recent product enhancements or would like to collaborate with us on a feature request, please don't hesitate to contact us here.

 

Expanded Unit Sales Metrics

The "Sales Measure Selection" parameter now includes the following Unit Sales metrics across all applicable dashboards: 

  • Unit Sales
  • Unit Sales LY
  • Unit Sales Chg YA
  • Unit Trend vs LY
Available in the following dashboards:
  • Category Analysis
  • Price Segment Analysis (Spirits and Wine Workbook only)
  • Style Analysis (Beer Workbook only)
  • Attribute Analysis
  • Package Analysis
  • Rankers
  • C&R Brands Over Time 
  • C&R Geogs Over Time

 

 

Tree Map Dollars/Volume Toggle

A new parameter named "Tree Map Dollars or Volume" has been added, allowing you to toggle between Dollar Share and Volume Share in the Tree Map charts.

Please note: This toggle applies only to the Tree Map visuals - all other visuals on these dashboards remain unchanged.

Available in the following dashboards:
  • Category Analysis
  • Price Segment Analysis (Spirits and Wine Workbook only)
  • Style Analysis (Beer Workbook only)
  • Attribute Analysis
  • Package Analysis

 

 

Measure Consistency in C&R on Analysis Dashboards

The C&R charts on the below Analysis dashboards now include a full set of metrics for better consistency and insights:

  • Dollar Sales (TY, LY, Chg YA, Trend)
  • Volume Sales (TY, LY, Chg YA, Trend)
  • Dollar Sales per Point (TY, LY, Chg YA, Trend)
  • Volume Sales per Point (TY, LY, Chg YA, Trend)
  • Dollar Share of Selection (TY)
  • Volume Share of Selection (TY) 
Available in the following dashboards:
  • Style Analysis (Beer Workbook only)
  • Attribute Analysis
  • Package Analysis

 

 

Weeks vs Quads Over Time

A new parameter named "Weeks or Quads" has been added to the Over Time dashboards. This new parameter lets you choose between viewing performance by individual weeks or by 4-week aggregated periods (Quads), providing more flexible trend analysis.

Available in the following dashboards:
  • Dimensions Over Time
  • C&R Brands Over Time
  • C&R Geogs Over Time

 

 

Volume Rank Comp Now Available in Spirits Workbook

The "Volume Rank Comp" dashboard - previously only in Beer and Wine - is now live in the Spirits workbook. This view allows you to easily compare current volume rankings in a familiar Ranker format.

 

 

Circana Drug Channel Changes

Due to RiteAid's bankruptcy and store closures, Circana will stop receiving POS data from RiteAid. As a result, Circana will update its releasability rules and discontinue reporting Drug geographies that aggregate data from multiple retailers, as CVS and Walgreens will now represent nearly 100% of the channel.

Impacts include:

  • All RiteAid RMAs and CRMAs will be turned off.

  • All Drug CRMAs and Drug-based region, state and market geographies will be turned off.

  • No changes to individual RMAs for Walgreens.

  • No changes to geographies in other channels (MULO, Food, Convenience).

When to expect these changes:

  • The shutdown of all aggregate Drug CRMAs and Drug-based geographies is now live. 

  • The shutdown of RiteAid RMAs will happen at a later date, once they are officially phased out.